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	<title>IsangConcepts &#187; Chris Anderson</title>
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	<link>http://blog.isangisla.com</link>
	<description>Championing Philippine Innovation</description>
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		<title>Understanding Free</title>
		<link>http://blog.isangisla.com/innovation/understanding-free</link>
		<comments>http://blog.isangisla.com/innovation/understanding-free#comments</comments>
		<pubDate>Wed, 04 Nov 2009 09:38:00 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Ateneans]]></category>
		<category><![CDATA[Ateneo Innovation Center]]></category>
		<category><![CDATA[Chris Anderson]]></category>
		<category><![CDATA[FREE]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[IsangConcepts]]></category>
		<category><![CDATA[Matthew Cua]]></category>
		<category><![CDATA[Understanding Concepts]]></category>

		<guid isPermaLink="false">http://blog.isangisla.com/?p=130</guid>
		<description><![CDATA[
FREE is so prevalent today, in fact one of the companies I started was based on FREE  (Free Love Philippines : Free Photocopying) you can find out more in springwise and in the PDF we made for FREE on how to create your own FREE PHOTOCOPYING business or event (see our manifestos). Google Search is [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-medium wp-image-131" title="FREE by Chris Anderson" src="http://blog.isangisla.com/wp-content/uploads/2009/11/free-450x450.jpg" alt="FREE by Chris Anderson" width="341" height="341" /></p>
<p>FREE is so prevalent today, in fact one of the companies I started was based on FREE  (Free Love Philippines : Free Photocopying) you can find out more in <a href="http://www.springwise.com/marketing_advertising/more_free_photocopying_this_ti/">springwise </a>and in the PDF we made for FREE on how to create your own FREE PHOTOCOPYING business or event (see our manifestos). Google Search is Free and so is Google Docs, Google Maps, Google Earth (hell everything that Google provides is usually free). Facebook, Multiply, Linkedin is also Free  there is no subscription fees or membership fees like golf clubs. The thing is that these companies earn tons and tons of money, Google = GOD already for some of us.</p>
<p>Here in this short PDF I try to explain how Free works, and why it is important. The Audiobook of Free is still Free the last time I checked but the ebook isn&#8217;t anymore, fortunately, the book is available in nearly all bookstores nationwide (even worldwide).</p>
<p>Again this is FREE to download and share.</p>
<p><a style="margin: 12px auto 6px auto; font-family: Helvetica,Arial,Sans-serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal; -x-system-font: none; display: block; text-decoration: underline;" title="View Ateneo Innovation Center Book Review : Free by Chris Anderson  on Scribd" href="http://www.scribd.com/doc/22002487/Ateneo-Innovation-Center-Book-Review-Free-by-Chris-Anderson">Ateneo Innovation Center Book Review : Free by Chris Anderson </a> <object id="doc_548902512292021" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="100%" height="500" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="name" value="doc_548902512292021" /><param name="align" value="middle" /><param name="quality" value="high" /><param name="play" value="true" /><param name="loop" value="true" /><param name="scale" value="showall" /><param name="wmode" value="opaque" /><param name="devicefont" value="false" /><param name="bgcolor" value="#ffffff" /><param name="menu" value="true" /><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="mode" value="list" /><param name="src" value="http://d1.scribdassets.com/ScribdViewer.swf?document_id=22002487&amp;access_key=key-1bxgdn8dh6wvpw7l6jnh&amp;page=1&amp;version=1&amp;viewMode=list" /><param name="allowfullscreen" value="true" /><embed id="doc_548902512292021" type="application/x-shockwave-flash" width="100%" height="500" src="http://d1.scribdassets.com/ScribdViewer.swf?document_id=22002487&amp;access_key=key-1bxgdn8dh6wvpw7l6jnh&amp;page=1&amp;version=1&amp;viewMode=list" mode="list" allowscriptaccess="always" allowfullscreen="true" menu="true" bgcolor="#ffffff" devicefont="false" wmode="opaque" scale="showall" loop="true" play="true" quality="high" align="middle" name="doc_548902512292021"></embed></object></p>
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		<title>Understanding the Long Tail</title>
		<link>http://blog.isangisla.com/innovation/understanding-the-long-tail</link>
		<comments>http://blog.isangisla.com/innovation/understanding-the-long-tail#comments</comments>
		<pubDate>Tue, 03 Nov 2009 08:27:37 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[Ateneo Innovation Center]]></category>
		<category><![CDATA[Understanding Concepts]]></category>
		<category><![CDATA[Chris Anderson]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[IsangConcepts]]></category>
		<category><![CDATA[Long Tail]]></category>
		<category><![CDATA[Matthew Cua]]></category>
		<category><![CDATA[Philippine Innovation]]></category>

		<guid isPermaLink="false">http://blog.isangisla.com/?p=127</guid>
		<description><![CDATA[


The Long Tail by Chris Anderson is one of the most important business books of our time. Despite the fact
that the most powerful companies such as Google, Amazon, Yahoo, Netflix and iTunes(Apple) owe their domination to the Long Tail Phenomenon the concept is not yet as widespread as it should be.
Because of this I came [...]]]></description>
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<dt class="wp-caption-dt"><img class="size-medium wp-image-128" title="Long Tail" src="http://blog.isangisla.com/wp-content/uploads/2009/11/longtail-1-290x450.jpg" alt="long Tail by Chris Anderson" width="290" height="450" /></dt>
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<p>The Long Tail by Chris Anderson is one of the most important business books of our time. Despite the fact</p>
<p>that the most powerful companies such as Google, Amazon, Yahoo, Netflix and iTunes(Apple) owe their domination to the Long Tail Phenomenon the concept is not yet as widespread as it should be.</p>
<p>Because of this I came up with a new series of short write-ups on different concepts that I believe will be defining our generation. I also wrote these write-ups with Ateneans in mind which is why a lot of the examples are local examples and the language is not too serious.</p>
<p>It is my hope that with this series people could understand the world more and take advantage of it and create more Filipino Inovention that would place us back on the map.</p>
<p>This is done in conjunction with the Ateneo Innovation Center where I am the only student volunteer.</p>
<p>It is Free to download and share.</p>
<p><a style="margin: 12px auto 6px auto; font-family: Helvetica,Arial,Sans-serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal; -x-system-font: none; display: block; text-decoration: underline;" title="View Ateneo Innovation Center Book Review : Long Tail by Chris Anderson  on Scribd" href="http://www.scribd.com/doc/22002507/Ateneo-Innovation-Center-Book-Review-Long-Tail-by-Chris-Anderson">Ateneo Innovation Center Book Review : Long Tail by Chris Anderson </a> <object id="doc_297331750995528" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="100%" height="500" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="name" value="doc_297331750995528" /><param name="align" value="middle" /><param name="quality" value="high" /><param name="play" value="true" /><param name="loop" value="true" /><param name="scale" value="showall" /><param name="wmode" value="opaque" /><param name="devicefont" value="false" /><param name="bgcolor" value="#ffffff" /><param name="menu" value="true" /><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="mode" value="list" /><param name="src" value="http://d1.scribdassets.com/ScribdViewer.swf?document_id=22002507&amp;access_key=key-1rik6mtt2b8ezdlb7p6c&amp;page=1&amp;version=1&amp;viewMode=list" /><param name="allowfullscreen" value="true" /><embed id="doc_297331750995528" type="application/x-shockwave-flash" width="100%" height="500" src="http://d1.scribdassets.com/ScribdViewer.swf?document_id=22002507&amp;access_key=key-1rik6mtt2b8ezdlb7p6c&amp;page=1&amp;version=1&amp;viewMode=list" mode="list" allowscriptaccess="always" allowfullscreen="true" menu="true" bgcolor="#ffffff" devicefont="false" wmode="opaque" scale="showall" loop="true" play="true" quality="high" align="middle" name="doc_297331750995528"></embed></object></p>
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